Technical Genius vs. Leadership Instinct:

The Million-Dollar Battle in Every CEO's Brain

Inside today’s issue, you'll discover…

• The dangerous blind spot that got Steve Jobs fired from Apple (and the surprising shift that turned him into a $350B CEO)

• Why doubting your leadership decisions is actually a GOOD sign (and what neuroscience reveals about your brain's evolution)

• The weird reason most successful leaders trust their technical expertise TOO much (and how this secret "expertise trap" might be stunting your growth)

Hey reader, It’s David.

Quick question:

When's the last time you doubted a ‘people’ decision?

Maybe questioning if you hired the right leader... Second-guessing how you handled team conflict... Wondering if your strategic vision was really clear enough...

Now compare that to how often you doubt your technical expertise.

Your industry knowledge. Your product understanding. The skills that got you here.

See the pattern?

You see, after studying 100+ successful leaders, we discovered something fascinating:

Most leaders doubt their LEADERSHIP abilities way more than their TECHNICAL expertise.

And at first glance, this makes sense.

Your technical skills? Those are what got your business off the ground.

Your industry knowledge? That's your secret weapon.

Your proven formulas? They're battle-tested.

But here's the million-dollar blind spot...

The skills you trust MOST... Are often the ones holding you back HARDEST.

Let me tell you about a technical genius who learned this the hard way...

Steve Jobs.

Early Apple-era Steve was ALL about product expertise.

Controlling every technical detail. Obsessing over specs and design. Being "right" about everything.

He trusted his technical genius WAY more than his leadership instincts.

The result?

He got fired from his own company in 1985.

Apple had hit $1.2B in revenue... But Jobs' inability to trust his people skills over his technical expertise?

Cost him everything.

Then something fascinating happened during his 12 years away from Apple...

Running Pixar and NeXT, Jobs learned to trust a different kind of instinct.

He focused less on technical minutiae... And more on vision and people.

When he returned to Apple in 1997, he was a completely different leader.

The result?

He built Apple into a $350B+ company and paved the way for it to reach $3T+ now.

Same technical genius.

Different trust distribution.

Here's why this matters for YOU...

Your brain is trying to evolve in the same way.

When you doubt your leadership decisions MORE than your technical ones…

…That's not a weakness.

It's your neural pathways attempting to upgrade.

And the most successful leaders my team and I work with at McKinsey, BlackRock, and PayPal?

They've learned to trust their leadership instincts MORE than their technical expertise.

Sounds counter-intuitive, right?

But it's backed by neuroscience.

Want to see what I mean?

Hit reply and let's set up a free coaching session.

In just one session, we'll:

Map out where your technical expertise might be creating leadership blind spots Show you how to recognize when to trust your leadership instincts (and when not to) Give you practical tools to upgrade your decision-making for your next phase of growth

No pressure or obligation to continue working together in the future. Just practical neuroscience you can apply immediately.

So hit reply now and let me know if you’re interested to learn more.

David Founder, Horizon Search.

P.S.

From our research - the leaders who transformed the fastest were the ones who acted quickly when they recognized this pattern.

If this resonates, don't wait to reach out. Spots for these free coaching sessions are limited by my calendar.